Thu, November 26
8:30 AM–1:30 PM
RESERVE YOUR SPOT
26.11.2026
The Annual Summit
by 10X Marketers
SEARCH & DISCOVERYMARKETING & AIREAL USE CASESGTM WORKFLOWSTEAMS & SKILLSCREATIVE SYSTEMSSEARCH & DISCOVERYMARKETING & AIREAL USE CASES
One Focused Morning
Join us at Tel Aviv Cinematheque
Keynotes, Panels
& Use Cases
Coffee, Snacks
& Brunch
AI is changing marketing.
The shift shows up in the work marketers do every day. Teams are deciding where AI belongs in the workflow and where human judgment still matters most.
So Becoming 10x brings those questions into one room. You’ll see what marketers are building and hear why it matters to the way your team works.
See the work up close
Meet marketers who are using AI inside their teams.
Understand what is changing
Hear how the work changes when AI becomes part of the workflow.
Take something back
Leave with an idea your team can try the following week.
½ DayFocused program
400+Marketers & GTM leaders
100%In person
Our speakers
The marketers building
what comes next.
Roy Katz
Director of Brand
Mirit Rabinovitz
CEO
Gaston Rendelstein
CMO
Roy Naar
Fractional CMO & Community Builder
Tom Granot
Technical PMM
Danielle Greenberg
Growth Marketing Specialist
Noah Kalson
Director of Brand Marketing
Moran Brayer
Organic Search Lead
Roni Calvo
CEO
Rotem Gal
Director of Organic Growth
Coming soon
Coming soon
Reserve your spot
Agenda
Gathering & Registration
Coffee, light breakfast and networking
Intro -
10X Marketers Community Leaders
Noy RubinshteinHadar YakirAlex Greenshpun
KEYNOTE
The Human and the Non-Human: Becoming an Al-Native Marketing Team
Gaston Rendelstein -
As SysAid rebuilds its marketing team, roles change and marketers need new skills. See how people and AI systems work together, and what the shift means for your own career.
KEYNOTE
When AI Becomes Media: The Next Chapter of Digital Advertising
Mirit Rabinovitz -
Drawing on dentsu’s experience with OpenAI advertising, Mirit explores how paid media fits into AI conversations. Get a view of the opportunities ahead as agents become part of how people choose what to buy.
KEYNOTE
How Wiz Designed a Brand Team That Runs on AI
Roy Katz -
At Wiz, designers are changing how the whole company creates. See how the team gives colleagues the freedom to create for themselves, while making room for designers to take on more ambitious creative work.
Coffee Break & Networking
PANEL
Inside the SEO & GEO Experts’ Playbook
Roni Calvo, Rotem Gal, Moran Brayer
(moderator: Roy Naar)
Where should your next content investment go, and how will you know it paid off? Hear how practitioners approach those decisions as AI answers change the path from discovering a brand to becoming a customer.
FIELD USE CASE
Showing Up in New Surfaces: A Growth Hacker's Approach to AI Marketing
Tom Granot
Find unexpected places to reach your audience through AI-led growth hacks, with GitHub as one example. Get into the thinking that helps you spot new marketing opportunities before they become everyone else’s next channel.
FIELD USE CASE
How We Turned A/B Tests Into a Marketing System That Keeps Learning
Danielle Greenberg -
A real-world look at an AI testing workflow connected to campaign data. See how it uses past results and human feedback to propose new experiments, with lessons that carry across marketing channels.
FIELD USE CASE
Putting the web to work: Building marketing workflows that scale
Noah Kalson -
Director of Brand Marketing
Noah shows what becomes possible when marketers build their own tools and give them unlimited access to the web. See how he and other teams put that freedom to work.
Ready to join us? Reserve your spot
Meet Your Hosts
Co-founders of the 10x Marketers community & the 10x Company
About the Community
10x Marketers is Israel’s leading community for marketers turning AI into a practical part of how marketing and GTM teams work. We bring together marketers building AI-powered workflows across content, creative, research, analytics, demand generation and full-funnel execution.
